The Listing Agent & Marketing Your Home

Flyers and a Brochure Box

Your agent should prepare a flyer that displays a photo and provides details about your house. There should also be a phone number so buyers can contact your agent to get additional information. The flyers should be displayed in a prominent location in your home and also in a brochure box attached to the "for sale" sign.

The brochure box is convenient for those buyers who drive by and just happen to see the "for sale" sign in front of your house. It provides enough information so they can determine if they want to follow up with a phone call or inform their own agent they are interested in your house.

Marketing Your House to Other Agents

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Home Seller Advice - Menu

Getting Your House Ready to Sell

Introduction: Emotion vs. Reason De-Personalizing the House Removing Clutter -  Though You May Not Think of it as Clutter Fixing Up the House Interior Fixing up Outside the House

Want to Start Off With a High Sales Price?   Beware!

Meeting with Realtors Which Realtor Do You Choose? What Happens Behind the Scenes Dropping Your Price...Too Late?

Types of Listing Contracts

Open Listings One-Time Show Exclusive Agency Listings Exclusive Right to Sell

Details of a Listing Contract

Price and Terms of Sale Lockbox - Yes or No? Real Estate Commission Multiple Listing Service Agency Duties of a Listing Agent Resolution of Disputes

Listing Commissions and Related Issues

Is the Commission Negotiable? How and When the Commission is Earned "Hot" Market Under-Pricing Strategy - Commission Issues

The Listing Agent & Marketing Your Home

The "Real" Role of a Listing Agent Preliminary Marketing - the "For Sale" Sign Preliminary Marketing - Flyers and the Brochure Box

The Listing Agent - Marketing Your House to Other Agents

The Multiple Listing Service     Office Previews Broker Previews and Culinary Delights Office Flyers Marketing Sessions

The Listing Agent - Marketing Your House to Homebuyers

The Purpose of Advertising in General Real Estate Company Advertising Individual Agent Advertising Neighborhood Announcements Open Houses

Showing Your House to Home Buyers

Convenience and Availability Why You Should Not Be Home Lighting, Fragrances, Pet Control and More Keeping the House Tidy and Neat

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North Atlanta
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